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Strategic market management / David A. Aaker

By: AakerMaterial type: Text

TextLanguage: English Publisher: New York: Johnwiley, 2005Description: 336 pSubject(s): MotivationsDDC classification: 658.8

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 AAK (Browse shelf)	Available		33399

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Previous	658.8/27 SRI The future of branding /	658.8/4 RYE High-Performance Interactive Marketing : new techniques and technologies for winning and keeping customers /	658.8/72095 KOT Asian competitors : marketing for competitiveness in the age of digital consumers /	658.8 AAK Strategic market management / David A. Aaker	658.8 AAK Strategic market management /	658.8 AAK Strategic market management /	658.8 AAK Strategic market management /	Next

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