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Handbook of Relationship Marketing / edited by Jagdish N. Sheth, Atul Parvatiyar

Contributor(s): Material type: TextTextLanguage: English Publication details: Thousand Oaks : Sage Publications, c2000.Description: xvi, 660 p. : ill. ; 24 cmISBN:
  • 0761918108 (cloth : alk. paper)
Other title:
  • Relationship marketing
Subject(s): DDC classification:
  • 658.8
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Books Institute of Public Enterprise, Library S Campus 658.8 (Browse shelf(Opens below)) Available 30986

Includes bibliographical references and index.

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