The crm handbook : a business guide to customer relationship management / Jill Dyché.

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Material type: Text

TextLanguage: English Series: Addison-Wesley information technology seriesPublication details: Boston : Addison Wesley, c2002.Description: xxiv, 307 p. : ill. ; 24 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.812 DYC (Browse shelf(Opens below))	Available		38994
Books	Institute of Public Enterprise, Library S Campus	658.812 DYC (Browse shelf(Opens below))	Available		31151

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Previous	658.812 BUT Customer relationship management : concepts and technologies /	658.812 COO Customer care excellence : how to create an effective customer focus /	658.812 DYC The crm handbook : a business guide to customer relationship management /	658.812 DYC The crm handbook : a business guide to customer relationship management /	658.812 DYC The CRM handbook : a business guide to customer relationship management /	658.812 FRI Customer service nightmares : 100 tales of the worst experiences possible, and how they could have been fixed /	658.812 GEN The CRM Project Management Handbook : building realistic expectations and managing risk /	Next

Includes bibliographical references (p. 281-286) and index.

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