Strategic marketing : a guide for developing sustainable competitive advantage / M.J. Xavier.
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TextLanguage: English Publisher: New Delhi ; Thousand Oaks, Calif. : Response Books, 1999Description: 359 p. : ill. ; 22 cmISBN: 0761993215 (USHB); 0761993223 (USPB); 8170367867 (IndiaHB); 8170367875 (IndiaPB)Subject(s): MarketingDDC classification: 658.8'02 Online resources: Click here to access online | Click here to access online
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.8'02 XAV (Browse shelf) | Available | 35552 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8'02 XAV (Browse shelf) | Available | 35554 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8'02 XAV (Browse shelf) | Available | 36469 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8'02 XAV (Browse shelf) | Available | 36470 | |
| Books | Institute of Public Enterprise, Library O U Campus | 658.8'02 (Browse shelf) | Available | 29127 |
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Includes bibliographical references and indexes.
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