Product and Brand Management / U.C. Mathur.
Material type:
TextLanguage: English Publisher: New Delhi : Excel Books, 2007Description: xvii, 534 pages : illustrationsISBN: 8174465499Subject(s): Product management | Brand name products -- ManagementDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.8 MAT.P (Browse shelf) | Available | 36238 |
Includes index.
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