International business / K. Aswathappa
Material type:
- 9789390113286
- 658.049 ASW
includes index
Part 1
1. Nature of International Business
2. Multinational Corporations
3. Global trade and its theories
4. Foreign Direct Investment
Part 2
5. Political and Legal Environment
6. Cultural Environment
7. Managing Across Cultures
8. Negotiating Across Cultures
9. technological Environment
10. Economic Environment
Part 3
11. International Strategic Management
12. International Organisational Structure
13. International Strategic Alliances
14. Integration Between Countries
15. Institutional Support to International Business
16. World trade Organisation
Part 4
17. Nature of International Operations Management
18. International Marketing Management
19. International Financial Management
20. Financing Foreign Trade
21. International Accounting
22. International Human Resource Management
Part 5
23. Future of International Business
24. e-Business
25. International Business Risks Management
Index
This book covers the entire gamut of international business by exploring the theoretical foundations of the subject and interspersing the text with cases. It provides the latest developments in the subject with an application-based approach and a wide variety of pedagogical features. This book would not only be of immense help to management students but working professionals would also find it quite useful.
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