Part 1 The Firm and Its Environment

1 Introduction, Basic Principles, and Methodology

2 Revenue of the Firm

3 Demand Analysis and Estimation

4 Economic Forecasting

Part 2 Production, Cost, and Profit Maximization

5 Production Analysis

6 Cost of Production

7 Profit Analysis of the Firm

Part 3 Markets and The Behavior of The Firm

8 Perfect Competition and Monopoly: the Limiting Cases

9 Monopolistic Competition and Oligopoly

10 Games, Information, and Strategy

11 Topics in Pricing and Profit Analysis

12 Factor Markets and Profit-Maximizing Employment of Variable Inputs

Part 4 Analysis of Project Decisions

13 Fundamentals of Project Evaluation

14 Risk in Project Analysis

Part 5 The Firm and The Public Sector

15 Economics of Public Sector Decisions

16 Legal and Regulatory Environment of the Firm

Truett and Truett's Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet.