The Harvard Business Review entrepreneur's handbook : everything you need to launch and grow your new business. / Harvard Business Review
Material type:
TextLanguage: English Publisher: Boston, Massachusetts : Harvard Business Review Press, [2018]Description: vi, 292 pages : illustrations ; 25 cmISBN: 9781633693685Subject(s): New business enterprises | Business planning | Start-up costsDDC classification: 658.11 | Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.11 HAR (Browse shelf) | Available | 48220 |
Includes index.
Part One. Preparing for the journey: Is starting a business right for you? -- Part Two. Defining your enterprise: Shaping an opportunity -- Building your business model and strategy -- Organizing your company -- Writing your business plan -- Part Three. Financing your business: Startup-stage financing -- Growth-stage financing -- Angel investors and venture capitalists -- Going public -- Part Four. Scaling up: Sustaining entrepreneurial growth -- Leadership for a growing business -- Keeping the entrepreneurial spirit alive -- Part Five. Looking to the future: Harvest time.
Starting an independent new business is rife with both opportunity and risk. From the basics of writing a business plan to the challenges of financing your new venture, the HBR Entrepreneur's Handbook is your essential resource for getting your startup off the ground. Topics include: Navigating the world of venture capital funding Turning innovations into successful realities in the marketplace Building a business model that makes sense for your business Developing the sales and marketing programs needed for your venture What entrepreneurial leaders must do to build culture and set direction--
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