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E-commerce : an Indian perspective / P.T. Joseph

By: Joseph, P. TMaterial type: TextTextPublisher: New Delhi : PHI Learning, 2015Edition: 6th edDescription: xvii, 553 pages : illustrations, 28 cmISBN: 9789389347272Subject(s): E-Commerce | IndiaDDC classification: 658.8720954 Summary: Presents the latest information on e-commerce - concepts, models, strategies, and techniques that can be used to build useful e-commerce applications. The book features comprehensive and diverse case studies and data on multinational companies showing success and failure of their Web-based electronic business models.
List(s) this item appears in: New Arrivals - April 1st to 30th 2023
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Presents the latest information on e-commerce - concepts, models, strategies, and techniques that can be used to build useful e-commerce applications. The book features comprehensive and diverse case studies and data on multinational companies showing success and failure of their Web-based electronic business models.

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