Asian competitors : marketing for competitiveness in the age of digital consumers / Philip Kotler, Hermawan Kartajaya, and Den Huan Hooi
Material type: TextPublication details: New Jersey : World Scientific, 2019.Description: xvi, 325 pages : illustrations ; 24 cmISBN:- 9780000988430
- 658.8/72095 KOT
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Institute of Public Enterprise, Library S Campus | 658.8/72095 KOT (Browse shelf(Opens below)) | Available | 46910 |
Includes bibliographical references and index.
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