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Effective marketing : principles and practice / Jacqueline Bishop.

By: Material type: TextTextPublication details: Liverpool : Liverpool Business Pub., 2002.Description: x, 220 p. : ill. ; 24 cmISBN:
  • 9781903500033
Subject(s): DDC classification:
  • 658.8 BIS
Online resources:
List(s) this item appears in: New Arrivals - January 1st to 31st 2023
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Item type Current library Call number Status Barcode
Books Institute of Public Enterprise, Library S Campus 658.8 BIS (Browse shelf(Opens below)) Available 46813

Includes bibliographical references (p. 207-209) and index.

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