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The future of branding / edited by Rajendra K. Srivastava, Gregory Metz Thomas.

By: Contributor(s): Material type: TextTextPublication details: New Delhi, India ; SAGE Publications, ©2016Description: xviii, 468 pages ; 25 cmISBN:
  • 9789351503163 (hardback)
Subject(s): DDC classification:
  • 658.8/27 SRI
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Includes bibliographical references and index.

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