Essentials of tourism / Chris Cooper.
Material type:
- 9781526494474
- 9781526494481
- 338.4791 COO
Part 1: Tourism essentials: an introduction --
Part 2: Destination essentials --
Part 3: Tourism sector essentials --
Part 4: Tourism demand and marketing essentials --
Part 5: Tourism futures: the essentials.
This title offers a concise and student-friendly introduction to the field of tourism. Written in a lively and engaging style, the book boasts an extensive range of case studies from around the world, and provides you with a coherent and consistent text, blending tourism principles and theory with practice.
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