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Managerial economics : analysis of managerial decision making / H.L. Ahuja & Amit Ahuja.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi : S Chand and Company Limited, 2017.Description: xviii, 1141 pages ; 24 cmISBN:
  • 9789352535187
Subject(s): DDC classification:
  • 658.15 AHU
Contents:
Part-1 : Managerial economics: Nature, scope and optimisation techniques -- Part-2 : Demand analysis and theory of consumer's choice -- Part-3 : Theory of production and cost analysis -- Part-4 : Pricing and output decisions in various market structures -- Part-5 :Pricing practices and strategies, managerial and behavioural models of the firm -- Part-6 : Capital budgeting and decision making under risk and uncertainty -- Part-7 : Macroeconomics for management.
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Based on UGC model curriculum for MBA.

Part-1 : Managerial economics: Nature, scope and optimisation techniques --
Part-2 : Demand analysis and theory of consumer's choice --
Part-3 : Theory of production and cost analysis --
Part-4 : Pricing and output decisions in various market structures --
Part-5 :Pricing practices and strategies, managerial and behavioural models of the firm --
Part-6 : Capital budgeting and decision making under risk and uncertainty --
Part-7 : Macroeconomics for management.

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