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Marketing in India : cases and readings / S. Neelamegham.

By: Neelamegham, S, 1935-Material type: Text

TextLanguage: English Publisher: New Delhi : Vikas Pub. House : Distributors, UBS Publishers' Distributors, 2000Edition: 3rd. rev. edDescription: xix, 506 p. : ill. (some col.) ; 25 cmISBN: 812590946XSubject(s): Marketing -- India -- ManagementDDC classification: 658.8

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 NEE (Browse shelf)	Available		38432

Includes bibliographical references and index.

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