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The consumer revolution : tipping the balance of power / Naren Nath

By: Material type: TextTextLanguage: English Publication details: New Delhi : SAGE , 2020.Description: xi, 251pISBN:
  • 9789353287535
Subject(s): DDC classification:
  • 658.8342 NAT
Contents:
Revolutions -- Tectonic power shift -- Information ignition -- The communication crescendo -- Rewiring relationships -- Political power in play -- Emancipation in entertainment -- Customer-centric commercie and advertising -- Something spectacular this way comes -- About the author.
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Item type Current library Call number Status Date due Barcode
Books Institute of Public Enterprise, Library S Campus 658.8342 NAT (Browse shelf(Opens below)) Available 44553

Revolutions --
Tectonic power shift --
Information ignition --
The communication crescendo --
Rewiring relationships --
Political power in play --
Emancipation in entertainment --
Customer-centric commercie and advertising --
Something spectacular this way comes --
About the author.

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