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Public-sector marketing: a guide for practitioners / Larry L. Coffman

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Material type: Text

TextLanguage: English Publication details: New York John wiley & Sons 1986Description: xxi,191p ill. 22 cmSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 COF (Browse shelf(Opens below))	Available		011738

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Previous	658.8 CHU.C Commentary on Consumer Behaviour /	658.8 CLO Services Marketing : operation, management, and strategy /	658.8 CLO Services Marketing : operation, management, and strategy /	658.8 COF Public-sector marketing: a guide for practitioners /	658.8 COL OM⁶ : Operations and supply chain management /	658.8 CON Sales games and activities for trainers : easy-to-use games, activities, and exercises to teach and learn how to sell /	658.8 CON Contemporary issues in marketing : principles and practice /	Next

Includes bibliographical references and index

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