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Readings in marketing management / Venkata Krishna V B

By: Bellur,venkata krishna vMaterial type: Text

TextPublisher: Bombay: Himalaya Publishing House, 1987Description: xxii,510 pSubject(s): Marketing ManagementDDC classification: 658.8

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 BEL (Browse shelf)	Available		010808

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Previous	658.8 BAT Experiential marketing : consumer behaviour, customer experience and the 7Es /	658.8 BAT.C Consumer Behaviour : text and cases /	658.8 BEC.S Selling the invisible : a field guide to modern marketing /	658.8 BEL Readings in marketing management / Venkata Krishna V B	658.8 BEN Secrets of Power Marketing /	658.8 BEN Behind the cloud : the untold story of how Salesforce.com went from idea to billion-dollar company--and revolutionized an industry /	658.8 BER Financial management /	Next

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