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Marketing management: cases and readings / edited by Dennis H. Tootelian, Ralph M. Gaedeke, Leete A. Thompson

Contributor(s): Material type: TextTextLanguage: English Publication details: California Goodyear Publishing Co. 1980Description: xiii, 498p ill; 24cmISBN:
  • 0876206062
Subject(s): DDC classification:
  • 658.8 MAR
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Item type Current library Call number Status Barcode
Books Institute of Public Enterprise, Library O U Campus 658.8 MAR (Browse shelf(Opens below)) Available 004602

Includes index

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