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Customer Behavior : (Record no. 7405)

MARC details
000 -LEADER
fixed length control field	00641nam a2200193Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9812435042
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	SHE.C
100 ## - MAIN ENTRY--AUTHOR NAME
Author name	Sheth, Jagdish N.
245 #0 - TITLE STATEMENT
Title	Customer Behavior :
Sub Title	a managerial perspective /
Statement of responsibility, etc	Jagdish N Sheth, Banwari Mittal
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication	Australia :
Name of publisher	Thomson,
Year of publication	2003.
300 ## - PHYSICAL DESCRIPTION
Number of Pages	xix, 487 p. :
Other physical details	ill. ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical reference, glossary and Index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject	Consumer behavior
General subdivision	Textbooks.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject	Consumer behavior.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject	Motivation research (Marketing)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject	Motivation research (Marketing)
General subdivision	Textbooks.
700 ## - ADDED ENTRY--PERSONAL NAME
Author 2/ Editor	Mittal, Banwari
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Bill Date	Full call number	Accession Number	Price effective from	Koha item type
		Dewey Decimal Classification			Institute of Public Enterprise, Library	Institute of Public Enterprise, Library	S Campus	12/19/2014	2014-12-19	658.8 SHE.C	38928	06/08/2020	Books

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