How to get to great ideas : (Record no. 551)
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000 -LEADER | |
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fixed length control field | 01712cam a2200229 i 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781473692145 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 1473692148 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 153.35 |
Item number | BIR |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Author name | Birss, Dave, |
245 10 - TITLE STATEMENT | |
Title | How to get to great ideas : |
Sub Title | a system for smart, extraordinary thinking / |
Statement of responsibility, etc | Dave Birss. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | London : |
Name of publisher | Nicolas Brealey Publishers , |
Year of publication | 2018 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 230 pages : |
Other physical details | illustrations ; |
Dimensions | 23 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references (pages 223-230) |
520 ## - SUMMARY, ETC. | |
Summary, etc | A tangible approach to building the intangible skill of creativity, offering a simple new theory about how to have original and valuable ideas. The highly practical lessons in How to Get to Great Ideas are based on neuroscience, psychology and sociology. Written by former advertising creative director Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. It looks at how to frame a problem, how to push your thinking, how to sell the idea, how to build support for it and how to inspire others to have great ideas. It proves that any organization - and any individual or department within an organization - can create a fertile environment for ideas. Combining a practical research-based system with fascinating insights and inspiring and humorous writing, the book also includes the problem-solving system RIGHT Thinking. This is a tool which enables a more effective way to generate more effective ideas, and is one that anyone can use to transform themselves or their business. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Creative thinking. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Brainstorming. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | management techniques. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | team work. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | psychology. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | communication skills. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Bill Date | Full call number | Accession Number | Price effective from | Koha item type |
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Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/16/2019 | M/s. The Book Syndicate | 2019-09-17 | 153.35 BIR | 43471 | 06/08/2020 | Books |