000 -LEADER |
fixed length control field |
00437nam a2200157Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
978-81-315-1111-4 |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
GIL |
100 ## - MAIN ENTRY--AUTHOR NAME |
Author name |
Gillespie, Kate |
245 #0 - TITLE STATEMENT |
Title |
International Marketing / |
Statement of responsibility, etc |
Kate Gillespie, Jean-Pierre Jeannet and H. David Hennessey. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New Delhi : |
Name of publisher |
Cengage Learning, |
Year of publication |
2008. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
428 p. |
700 ## - ADDED ENTRY--PERSONAL NAME |
Author 2/ Editor |
Jeannet, Jean-Pierre |
700 ## - ADDED ENTRY--PERSONAL NAME |
Author 2/ Editor |
Hennessey, H. David |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |