Marketing research : (Record no. 324)
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000 -LEADER | |
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fixed length control field | 00770cam a22002414a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9788131723173 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780132221177 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9788131707067 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | MAL |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Author name | Malhotra, Naresh K. |
245 10 - TITLE STATEMENT | |
Title | Marketing research : |
Sub Title | an applied orientation / |
Statement of responsibility, etc | Naresh K. Malhotra, Satyabhushan Dash |
250 ## - EDITION STATEMENT | |
Edition statement | 5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi : |
Name of publisher | Pearson/Prentice Hall, |
Year of publication | 2007. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxxi, 859 p. : |
Other physical details | ill., map ; |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 909 p. : |
Other physical details | ill; |
Dimensions | 28cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Marketing research. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Marketing research |
General subdivision | Methodology. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Author 2/ Editor | Dash, Satyabhushan |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/toc/ecip0611/2006010250.html |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Accession Number | Price effective from | Koha item type | Source of acquisition | Bill Date | Full call number | Cost, normal purchase price |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 09/24/2010 | 35727 | 06/08/2020 | Books | ||||||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 01/28/2009 | 32016 | 06/08/2020 | Books | M/s. Book Selection Centre | 2004-11-20 | ||||||||
Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/28/2009 | 34678 | 06/08/2020 | Books | 658.83 MAL.M | |||||||
Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 10/26/2010 | 35583 | 06/08/2020 | Books | 658.83 MAL.M | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/26/2010 | 35584 | 06/08/2020 | Books | ||||||||||
Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 09/24/2010 | 35585 | 06/08/2020 | Books | 658.83 MAL.M | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/26/2010 | 35586 | 06/08/2020 | Books | ||||||||||
Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 10/26/2010 | 35728 | 06/08/2020 | Books | 658.83 MAL.M | 475.00 | ||||||
Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 10/26/2010 | 35812 | 06/08/2020 | Books | 658.83 MAL | |||||||
Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 05/29/2024 | 48515 | 05/29/2024 | Books | Gifted | 658.83 MAL |