The startup owner's manual : (Record no. 23712)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03483nam a22002057a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781119690689 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.11 |
| Item number | BLA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author name | Blank, Steven. |
| 245 ## - TITLE STATEMENT | |
| Title | The startup owner's manual : |
| Sub Title | the step-by-step guide for building a great company / |
| Statement of responsibility, etc | Steven G. Blank , Bob Dorf. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Jersey : |
| Name of publisher | John Wiley & Sons, Inc., |
| Year of publication | 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxix, 571 pages : |
| Other physical details | illustrations ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes Index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Chapter 1: The Path to Disaster: A Startup is Not a Small Version of a Big Company 1 <br/>Chapter 2: The Path to the Epiphany: The Customer Development Model 19 The Customer Development Manifesto 31 Step One: Customer Discovery <br/>Chapter 3: An Introduction to Customer Discovery 53 <br/>Chapter 4: Customer Discovery, Phase One: State Your Business Model Hypotheses 69 <br/>Chapter 5: Customer Discovery, Phase Two: “Get Out of the Building” to Test the Problem: “Do People Care?” 189 <br/>Chapter 6: Customer Discovery, Phase Three: “Get Out of the Building” and Test the Product Solution 227 <br/>Chapter 7: Customer Discovery, Phase Four: Verify the Business Model and Pivot or Proceed 257 Step Two: Customer Validation <br/>Chapter 8: Introduction to Customer Validation 277 <br/>Chapter 9: Customer Validation, Phase One: “Get Ready to Sell” 291 <br/>Chapter 10: Customer Validation, Phase Two: “Get Out of the Building and Sell!” 357 <br/>Chapter 11: Customer Validation, Phase Three: Develop Product and Company Positioning 413 <br/>Chapter 12: Customer Validation, Phase Four: The Toughest Question of All: Pivot or Proceed? 429 The Startup Owner’s Manual “Site” Map 465 <br/>Appendix A: Customer Development Checklists 469 <br/>Appendix B: Glossary 531 Appendix C: How to Build a Web Startup: A Simple Overview 541 <br/>Acknowledgements 549 <br/>About the <br/>Authors 553 <br/>Index 557 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the 'Lean Startup' movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: - Avoid the 9 deadly sins that destroy startups' chances for success - Use the Customer Development method to bring your business idea to life - Incorporate the Business Model Canvas as the organizing principle for startup hypotheses - Identify your customers and determine how to 'get, keep and grow' customers profitably - Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owners Manual was originally published by K & S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product."-- Provided by publisher |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | entrepreneurship |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | business management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Author 2/ Editor | Dorf, Bob |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Bill Date | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/28/2025 | Atlantic Publisher & Distributions Pvt. Ltd.. | 06-01-2025 | 658.11 BLA | 49389 | 01/28/2025 | Books | ||||
| Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/28/2025 | Atlantic Publisher & Distributions Pvt. Ltd.. | 06-01-2025 | 658.11 BLA | 49390 | 01/28/2025 | Books | ||||
| Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/28/2025 | Atlantic Publisher & Distributions Pvt. Ltd.. | 06-01-2025 | 658.11 BLA | 49391 | 01/28/2025 | Books | ||||
| Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/28/2025 | Atlantic Publisher & Distributions Pvt. Ltd.. | 06-01-2025 | 658.11 BLA | 49392 | 01/28/2025 | Books | ||||
| Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/28/2025 | Atlantic Publisher & Distributions Pvt. Ltd.. | 06-01-2025 | 658.11 BLA | 49393 | 01/28/2025 | Books |
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