| 000 -LEADER |
|---|
| fixed length control field |
02342cam a22002178i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
9781032353586 |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
305.8001 |
| Item number |
HAS |
| 100 1# - MAIN ENTRY--AUTHOR NAME |
|---|
| Author name |
Hasbrouck, Jay, |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Ethnographic thinking : |
| Sub Title |
from method to mindset / |
| Statement of responsibility, etc |
Jay Hasbrouck. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
New York : |
| Name of publisher |
Routledge, Taylor & Francis Group, |
| Year of publication |
2022. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
119 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1. Cultivating Curiosity <br/>2. Expanding Awareness <br/>3. Deferring Judgement <br/>4. Adapting Thoughtfully <br/>5. Immersing Fully <br/>6. Facilitating Tactically <br/>7. Documenting Diligently <br/>8. Analyzing Holistically <br/>9. Situating Intentionally <br/>10. Storytelling Empathically <br/>Conclusion<br/> |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Ethnographic Thinking: From Method to Mindset serves as a primer for practitioners who want to apply ethnography to real-world challenges and commercial ventures. Building on the first edition, each chapter now includes a section focusing on practical advice to help readers activate key insights in their work. The book's premise - that the thought processes and patterns ethnographers develop through their practice have strategic value beyond consumer insights - remains the same. Using real-world examples, Hasbrouck demonstrates how a more holistic view of an organization can help it benefit from a deeper understanding of its offerings within dynamic cultural contexts. In doing so, he argues that ethnographic thinking helps organizations increase appreciation for openness and exploration, hone interpretive skills, and cultivate holistic thinking; allowing them to broaden perspectives, challenge assumptions, and crosspollinate ideas between differing viewpoints. Ethnographic Thinking: From Method to Mindset is essential reading for managers and strategists who want to tap into the full potential that an ethnographic perspective offers, as well as those searching more broadly for new ways to innovate. It will also be of value to students and practitioners of applied ethnography, as well as professionals who would like to optimize the value of ethnographic thinking in their organizations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Subject |
Business anthropology. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Subject |
Corporate culture. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Subject |
Organizational behavior. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Subject |
Ethnology |
| General subdivision |
Methodology. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
