Advertising management / (Record no. 21965)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00435nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788126903733 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | TYA |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author name | Tyagi, C. L |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising management / |
| Statement of responsibility, etc | C. L. Tyagi, Arun Kumar |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Atlantic ; |
| Year of publication | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | vi, 436 pages ; |
| Dimensions | 23 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Advertising |
| Form subdivision | Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Author 2/ Editor | Kumar, Arun |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Bill Date | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 2022-09-13 | Overseas press India | 375.00 | 2022-08-08 | 659.1 TYA | 46554 | 2022-09-13 | Books | |||||
| Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 2022-09-13 | Overseas press India | 375.00 | 2022-08-08 | 659.1 TYA | 46555 | 2022-09-13 | Books | |||||
| Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 2022-09-13 | Overseas press India | 375.00 | 2022-08-08 | 659.1 TYA | 46556 | 2022-09-13 | Books |