000 -LEADER |
fixed length control field |
00641nam a22001697a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9780670095315 |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8270954 |
Item number |
BHA |
100 ## - MAIN ENTRY--AUTHOR NAME |
Author name |
Bhandari, Trupti |
245 ## - TITLE STATEMENT |
Title |
Brandvantage : |
Sub Title |
a 12-week master plan for brand leadership and beyond / |
Statement of responsibility, etc |
Trupti Bhandari, Arvind Bhandari. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Gurugram, Haryana, India : |
Name of publisher |
Penguin Business, an imprint of Penguin Random House, |
Year of publication |
2021. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
xiv, 257 pages : |
Other physical details |
illustrations (black and white) ; |
Dimensions |
23 cm |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Subject |
Brand name product |
General subdivision |
Management. |
Geographic subdivision |
India |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Subject |
Product management |
Geographic subdivision |
India. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Subject |
Leadership |
Geographic subdivision |
India. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |