logo

Online Public Access Catalogue

The new marketing : (Record no. 21747)

000 -LEADER
fixed length control field 00626cam a2200193 i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781526490100
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number BUR
100 1# - MAIN ENTRY--AUTHOR NAME
Author name Burgess, Cheryl,
245 14 - TITLE STATEMENT
Title The new marketing :
Sub Title how to win in the digital age /
Statement of responsibility, etc Cheryl Burgess & Mark Burgess ; [foreword by Jonah Berger]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi :
Name of publisher Sage,
Year of publication 2020.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvi, 268 pages :
Other physical details illustrations ;
Dimensions 25 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Internet marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Internet marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Online-Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Author 2/ Editor Burgess, Mark,
Dates associated with a name 1949-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Bill Date Full call number Accession Number Price effective from Koha item type
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 04/22/2022 Shah Book House 0.00 26.03.2022 658.872 BUR 46194 04/22/2022 Books