The YouTube formula : (Record no. 21478)
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000 -LEADER | |
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fixed length control field | 02359cam a22002178i 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781119716020 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 384.38 |
Item number | EVE |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Author name | Eves, Derral, |
245 14 - TITLE STATEMENT | |
Title | The YouTube formula : |
Sub Title | how anyone can unlock the algorithm to drive views, build an audience, and grow revenue / |
Statement of responsibility, etc | Derral Eves. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Hoboken, New Jersey : |
Name of publisher | John Wiley & Sons, Inc., |
Year of publication | 2021. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxxi, 320 pages : |
Other physical details | illustrations ; |
Dimensions | 24 cm. |
500 ## - GENERAL NOTE | |
General note | Includes index. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Introduction --<br/>The platform. Try, fail, analyze, adjust: a YouTube history lesson ; The YouTube ecosystem ; The YouTube AI: a deep learning machine ; The algorithm breakdown --<br/>The opportunity. Why most YouTube channels fail to succeed ; Make money partnering with YouTube ; Use your influence to generate big money ; The real power of your influence: making a difference ; How businesses extend their reach and drive revenue --<br/>The YouTube formula. The data-driven, human-centered formula ; Identify your audience ; Recon and research ; Content is king ; Feedback is queen ; Title and thumbnail: success starts with a click ; Engaging viewers' attention so they watch more ; Creating a YouTube content strategy ; Building a community around your content ; Optimizing, launching, and promoting your video ; Tweaking your content ; Try, fail, analyze, adjust: your YouTube success --<br/>Appendix: Free YouTube formula bonus companion course. |
520 ## - SUMMARY, ETC. | |
Summary, etc | "This book will provide everything a YouTube creator needs to optimize their content strategy, including in-depth, applicable strategies for how to launch a channel, drive massive view and subscriber growth, build a brand and increase engagement, improve searchability, and drive commerce through YouTube. This book will explain things about YouTube's algorithms that haven't been taught in any other book about the platform, and it will be done in an easy-to-follow format. It will have case studies and real answers from creators and businesses who are getting the results that every YouTube creator wants. It will take readers through the successful content creation process and how to follow-through and follow-up for best results"-- |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Webcasting. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Internet videos |
General subdivision | Economic aspects. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Entrepreneurship. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Success in business. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Bill Date | Full call number | Accession Number | Price effective from | Koha item type |
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Dewey Decimal Classification | Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 01/05/2022 | Shah Book House | 2350.00 | 29-12-2021 | 384.38 EVE | 45864 | 01/05/2022 | Books |