The art of business wars : (Record no. 21233)

MARC details
000 -LEADER
fixed length control field 03097nam a22001937a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781529307016
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number BRO
100 ## - MAIN ENTRY--AUTHOR NAME
Author name Brown, David
245 ## - TITLE STATEMENT
Title The art of business wars :
Sub Title battle-tested lessons for leaders and entrepreneurs from history's greatest rivalries /
Statement of responsibility, etc David Brown
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher John Murray Learning,
Year of publication 2021.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xiii, 351 pages ;
Dimensions 22 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Introduction --<br/>Entering the battlefield --<br/>Waging war --<br/>The winning strategy --<br/>Positioning --<br/>In with the new --<br/>Exploiting vulnerabilities --<br/>Dirty tricks --<br/>Winning hearts and minds --<br/>Resilience --<br/>Conclusion.
520 ## - SUMMARY, ETC.
Summary, etc David Brown is the host of the hit podcasts Business Wars and Business Wars Daily. He is also the co-creator and host of Texas Standard, the Lone Star’s statewide daily news show, and was the former anchor of the Peabody award-winning public radio business program Marketplace. He has been a public radio journalist for more than three decades, winning multiple awards, and is a contributor to All Things Considered, Morning Edition, and other NPR programs. Brown earned his PhD in Journalism from the University of Texas at Austin and his Juris Doctor from Washington and Lee University School of Law. He lives with his wife and two children in Austin, Texas.<br/><br/>Based on the chart-topping Business Wars podcast, stories and lessons from history’s greatest business rivalries. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble.<br/><br/>Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphs—and victory is all that matters.<br/><br/>David Brown, host of the hit podcast Business Wars, masterfully frames some of the biggest business rivalries in history using revered Chinese military strategist Sun Tzu’s insights and pragmatic advice. Each rivalry he examines tells a story of combined wits, strategies, and resources. Brown chronicles the rise of companies as they vanquish rivals, formulate innovative plans, and adapt to keep up with shifting societal needs. The goal? Stay ahead of the competition and emerge victorious as an industry titan.<br/><br/>By compiling powerful insights uncovered over hundreds of episodes and more than a year of in-depth research, Brown has developed a formula for business intrigue that uses popular history as a hook to lure readers in. The stories in The Art of Business Wars are fascinating, but the lessons we draw from them—about determination, ingenuity, patience, grit, subtlety, and other traits that contribute to a victorious enterprise—are invaluable, whether you're a software-slinging freelancer or the CEO of a multinational manufacturer.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Success in business.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Strategic planning.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Leadership.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Bill Date Full call number Accession Number Price effective from Koha item type Public note
  Lost and Paid For Dewey Decimal Classification     Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 10/12/2021 The Book Syndicate 699.30 07-10-2021 658 BRO 45734 10/13/2021 Books Amount deducted from student (2204040) CDM on 21-11-2024

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