Principles of Marketing / (Record no. 1691)
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000 -LEADER | |
---|---|
fixed length control field | 00709cam a22002294a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 8178088037 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0876924526 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 8120310772 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Author name | Kotler, Philip. |
245 10 - TITLE STATEMENT | |
Title | Principles of Marketing / |
Statement of responsibility, etc | Philip Kotler, Gary Armstrong. |
250 ## - EDITION STATEMENT | |
Edition statement | 9th, 3rd, 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi : |
Name of publisher | Prentice Hall, |
Year of publication | 2002. |
-- | 1987. |
-- | 1996. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxxi, 785, [53] p. : |
Other physical details | col. ill. ; |
Dimensions | 28 cm. + |
Accompanying material | 1 computer optical disc (4 3/4 in.) |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxiv, 774p |
Other physical details | ill; |
Dimensions | 24cm |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xvii, 712p |
Other physical details | ill; |
Dimensions | 27cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Author 2/ Editor | Armstrong, Gary |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type | Source of acquisition | Bill Date |
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Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 05/06/2009 | 658.8 KOT | 19887 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 04/30/2009 | 658.8 KOT | 19888 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 05/06/2009 | 658.8 KOT | 19890 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 08/14/2008 | 658.8 KOT | 25052 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 05/28/2008 | 658.8 KOT | 31146 | 06/08/2020 | Books | M/s Allied Publisher | 2003-05-02 | |||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 03/28/2008 | 658.8 KOT | 025051 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 08/10/2021 | 658.8 KOT | 19886 | 08/10/2021 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 08/10/2021 | 658.8 KOT | 019884 | 08/10/2021 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | O U Campus | 08/10/2021 | 658.8 KOT | 019881 | 08/10/2021 | Books |