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Social marketing in the 21st century /

Andreasen, Alan R. 1934

Social marketing in the 21st century / Alan R. Andreasen - NEW DELHI SAGE 2006 - xi;264p. ill; 23cm

Includes Bibliographical references and index

ISBN: 1412916348

Subjects--Topical Terms:
Social marketing

Dewey Class. No.: 361.068 / AND

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Social marketing in the 21st century /

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