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Online Public Access Catalogue

Krishnamacharyulu, C. S. G.

Rural marketing : text and cases / C.S.G. Krishnamacharyulu, Lalitha Ramakrishnan. - 2nd ed. - New Delhi, India : Pearson Education/Dorling Kindersley, 2011 - xvii, 587 p. : illustrations

9788131732632


Small business marketing--India.
Target marketing--India.

658.8 / KRI