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Planning and Control of New Product Marketing /

Garbutt, Douglas

Planning and Control of New Product Marketing / D. Garbutt. - London : Chartered Institute of Management Accountants, 1989. - xiii, 150 pages - Management Accounting Guide, 7. .

ISBN: 0948036265

Subjects--Topical Terms:
New products.
Marketing.
New products--Marketing.

Dewey Class. No.: 658.8 / GAR

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