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Powerful products strategic management of successful new product development /

Bean, Roger

Powerful products strategic management of successful new product development / Roger Bean [and] Russell Radford - New York Amacom AMS Books 2000 - xii; 274p

Subjects--Topical Terms:
Strategic product development

Dewey Class. No.: 658.5'75 / BEA.P

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Powerful products strategic management of successful new product development /

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