Inside the competitor's mindset : how to predict their next move and position yourself for success /

Horn, John,

Inside the competitor's mindset : how to predict their next move and position yourself for success / John Horn. - Cambridge : The MIT Press , 2023. - xiv, 256 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

Practical guidance for business leaders to learn what their competitors will do and why, so organizations are better prepared to meet competitive challenges.

9780262047883


Competition.
Industrial management.
Leadership.
Organizational change.

658.4012 / HOR

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