Social media marketing : strategies for engaging in Facebook, Twitter & other social media /
Evans, Liana.
Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans. - India : Pearson , c2010. - viii, 342 p. : ill. ; 23 cm.
Includes index.
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
9780789742841 0789742845 9788131758090
Internet marketing.
Social media.
Online social networks.
658.872 / EVA
Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans. - India : Pearson , c2010. - viii, 342 p. : ill. ; 23 cm.
Includes index.
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
9780789742841 0789742845 9788131758090
Internet marketing.
Social media.
Online social networks.
658.872 / EVA
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