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International marketing management : an Indian perspective/

Varshney, R. L.

International marketing management : an Indian perspective/ R. L. Vashney, B. Bhattacharyya - 9th ed. - New Delhi: S. Chand & Sons, 1995. - 436 pages: 22 cm.

Include appendices

Subjects--Topical Terms:
International marketing
Market trading

Dewey Class. No.: 658.84 / VAR

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International marketing management : an Indian perspective/

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