Hayes, Dade
Binge times : inside Hollywood's furious billion-dollar battle to take down Netflix / Dade Hayes, Dawn Chmielewski - New York, NY: William Morrow, an imprint of HarperCollinsPublishers, 2022. - xxi, 355 pages ; 24 cm.
Introduction: The reckoning
Part I: Netflix sets the bar. The discovery of television among the bees
Hollywood's new center of gravity
Netflix lives up to its name
Part II: War drums. The red wedding
"The status quo, we knew, was not sustainable"
Live from Cupertino
Cooking up "quick bites"
The kid with the cartoons
Long game
The birth of ClownCo
The flywheel
Part III: Showtime. Touched by Tinker Bell's wand
"I love that show and I think you will too"
Quibi vadis?
"If you want to grab people's attention, you have to tease"
The IQ test
Part IV: The incumbent responds. Netflix bets on itself
Part V: Meeting the public. Liftoff
In space, no one can hear you stream
Part IV: Navigating the recovery. To everything (churn, churn, churn)
Amazon on the march
Paciencia y fe
Epilogue
9780062980007
Communications
Motion pictures Distribution
Netflix (Firm)
384.555 / HAY
Binge times : inside Hollywood's furious billion-dollar battle to take down Netflix / Dade Hayes, Dawn Chmielewski - New York, NY: William Morrow, an imprint of HarperCollinsPublishers, 2022. - xxi, 355 pages ; 24 cm.
Introduction: The reckoning
Part I: Netflix sets the bar. The discovery of television among the bees
Hollywood's new center of gravity
Netflix lives up to its name
Part II: War drums. The red wedding
"The status quo, we knew, was not sustainable"
Live from Cupertino
Cooking up "quick bites"
The kid with the cartoons
Long game
The birth of ClownCo
The flywheel
Part III: Showtime. Touched by Tinker Bell's wand
"I love that show and I think you will too"
Quibi vadis?
"If you want to grab people's attention, you have to tease"
The IQ test
Part IV: The incumbent responds. Netflix bets on itself
Part V: Meeting the public. Liftoff
In space, no one can hear you stream
Part IV: Navigating the recovery. To everything (churn, churn, churn)
Amazon on the march
Paciencia y fe
Epilogue
9780062980007
Communications
Motion pictures Distribution
Netflix (Firm)
384.555 / HAY