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Artificial intelligence in business / Pavankumar Gurazada, Seema Gupta

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Chennai : Vikas , 2025.Description: xvi, 352 pages : illustration ; 24 cmISBN:
  • 9789370635883
Subject(s): DDC classification:
  • 658.0563 PAV
Contents:
1. Introduction to Artificial Intelligence in Business -- 2. Foundations of Artificial Intelligence (AI) -- 3. AI Techniques and Algorithms for Business -- 4. Implementing AI in Business -- 5. AI for Effective Marketing and Customer Relationship Management (CRM) -- 7. Applying AI for Sales Forecasting and Demand Prediction -- 8. Applying AI for Optimal Supply Chain Management -- 9. Using AI for Financial Analysis and Risk Management -- 10. Human Resources and Talent Management -- 11. Ethical & Societal Implications, Future Perspectives -- Case One -- Raksha Industries: Navigating the Digital Transformation with AI -- Case Two -- Usha Industries: Leveraging AI for Enhanced Efficiency and Customer Engagement in Furniture Retail -- Case Three -- Fashion Forward's Race Against Time - Can AI Revive a Struggling Retail Giant? -- Case Four -- Navigating Algorithmic Bias at Global Health Insights.
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Holdings
Item type Current library Call number Status Barcode
Books Institute of Public Enterprise, Library S Campus 658.0563 PAV (Browse shelf(Opens below)) Available 50680

Include reference.

1. Introduction to Artificial Intelligence in Business -- 2. Foundations of Artificial Intelligence (AI) -- 3. AI Techniques and Algorithms for Business -- 4. Implementing AI in Business -- 5. AI for Effective Marketing and Customer Relationship Management (CRM) -- 7. Applying AI for Sales Forecasting and Demand Prediction -- 8. Applying AI for Optimal Supply Chain Management -- 9. Using AI for Financial Analysis and Risk Management -- 10. Human Resources and Talent Management -- 11. Ethical & Societal Implications, Future Perspectives -- Case One -- Raksha Industries: Navigating the Digital Transformation with AI -- Case Two -- Usha Industries: Leveraging AI for Enhanced Efficiency and Customer Engagement in Furniture Retail -- Case Three -- Fashion Forward's Race Against Time - Can AI Revive a Struggling Retail Giant? -- Case Four -- Navigating Algorithmic Bias at Global Health Insights.

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